How to Reshare Post Slides in Meta Business Suite

A great post with multiple images, often called a carousel or slideshow, can be a fantastic way to engage your audience on Facebook and Instagram. However, when you want to reshare that successful content - whether as part of a weekly social posting calendar or for extra visibility - you may find that Meta doesn't make it easy. This article will provide you with tips and clear step-by-step instructions to assist in resharing the content in several ways.

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A Quick Look at Meta Business Suite

For any business managing both a Facebook Page and an Instagram account, Meta Business Suite serves as a centralized command center. Rather than switching between apps, this free tool consolidates everything, allowing you to manage posts, stories, messages, and ads more efficiently. Here's a brief overview of its core functions:

• Unified Inbox: Manage all your Facebook, Instagram, and Messenger comments and messages in one place.
• Content Creation & Scheduling: Create posts and stories for both platforms simultaneously and schedule them to go live at the optimal time.
• Performance Insights: Access easy-to-understand analytics to see how your content is performing, including audience demographics and engagement rates.
• Ad Management: Create, manage, and track the performance of your ad campaigns across Facebook and Instagram.

At its core, Business Suite aims to save you time and provide data to grow your social presence. It's particularly helpful in solving common content management problems - such as the complex process of resharing a post with multiple photos.

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Why Bother Resharing Content with Slideshow Posts? The Value of Repurposing Content

In the fast-paced world of social media, taking time to reshare your best and most notable posts can be significantly beneficial. Carousel posts offer a great way to showcase products, share behind-the-scenes insights, highlight company achievements, or provide tutorials. Here are some reasons why resharing is advantageous:

• Reinforcing Your Message: It often takes seven or more touchpoints for your audience to take action. Repurposing great content ensures your message is absorbed and remembered.
• Saving Time and Effort: By resharing your most successful past posts, you save time and effort while keeping your content relevant. Even amid rapid social media trends, your previous work holds value.
• Reaching New Audiences: If your audience spans different time zones, resharing content allows you to engage new followers who may not have seen it the first time.
• Filling Gaps in Your Posting Calendar: Older posts can fill scheduling gaps, ensuring a steady stream of engaging content for your followers.
• Reviving Top-Performing Posts: Bringing back successful posts with fresh ideas keeps your audience engaged and can lead to new actions.

Don't hesitate to reuse content wisely, especially during creative lulls. Recycling work is part of effective content management.

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How to Reshare a Post Through a Regular Facebook Business Page

Resharing slideshow posts through a regular Facebook Business Page presents some challenges. The standard sharing option allows sharing only to a few private groups, personal pages, or specific friends, which limits broader promotion. Thankfully, Business Suite and other methods offer fantastic alternatives.

Copy Pasting Links on Other Social Platforms: Share your Facebook post link on platforms like Twitter to redirect audience attention and increase visibility. This approach highlights your content beyond Facebook's confines and broadens its reach.

HTML Embedding: Blogs like WordPress allow embedding social media posts through HTML. If full embedding isn't possible, consider using hyperlink buttons to drive traffic to your social media posts. Testing for compatibility with different devices ensures content displays well across screens.

How to Reshare Content Your Business Page Owns for Audience Viewing on Feed and Stories

The Creative Workaround in Meta Business Suite

Business Suite offers practical solutions like post downloading and tools such as Buffer or Hootsuite. Here's how to reshare content:

1. Log in to Your Business Suite Account: Navigate to the Content Section in the Posts and Stories tab to access older content for resharing.
2. Select Published Posts: Choose a post to reshare. You can replace images, add new ones, and edit text. You can also schedule cross-promotions with different brands. Then, schedule your content to engage your audience once again.

Duplicating Posts Using the Planner

Meta Business Suite's visual calendar tool streamlines resharing by allowing easy duplication of old posts. Follow these steps:

• Select a past Business post and click "Duplicate." A new window will copy the post's content, enabling you to tweak or reschedule it.
• This method is ideal for reposting older carousels efficiently.

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How to Share Posts Natively to Facebook and Instagram Stories and Make Them Enticing

Engage Audiences with Story Features

Use Facebook and Instagram story features to make your reshared carousel posts more engaging. Add gifs, filters, quizzes, or music to enhance creativity. For one-photo stories, add flair to capture audience interest.

• Enhance Stories with Emojis: Engage viewers with eye-catching emojis that encourage tapping into your stories.
• Create Urgency with Announcements: Elevate significant announcements in your slides by incorporating them into stories to create a sense of FOMO (Fear of Missing Out).
• Cross-Posting for Instagram: Share carousel posts across Facebook and Instagram using the Create Post Cross-share feature to engage audiences on both platforms.

Final Thoughts

Mastering content resharing provides valuable workarounds and makes engaging your social media audience more effective. While these strategies require thought, they offer excellent potential for brand growth. Tools like Meta Business Suite facilitate these practices, allowing you to maximize your social media presence seamlessly.

Using tools like Meta Business Suite efficiently delivers performance insights, valuable for evaluating content impact. This is where Graphed comes in. With its capability to show your top posts and provide marketing insights swiftly, Graphed complements Business Suite, turning your social media strategies into an efficient marketing powerhouse.